Marketing Promotions

For the project we, Red Hawk have to design promotional content or a promotional campaign to accompany our actually production. The promotional work will include the actual promoting of our work but also promote the development process and we'll hopefully have platforms to showcase our work on. For example, we hope to showcase our work on popular social network sites such as; Facebook, Twitter and YouTube. The idea is to promote our content  and what we're doing in different ways, Facebook and Twitter offer a wide range of promotional tools were as YouTube is very specific and will be a great asset for video content, which in turn is the main project anyway. The great advantage of using these platforms is that, they're free and extremely popular with people.

Visual content needs to be developed for these platforms. For example, we need banners and visual content of the product on sites. Creating visual concepts and promotional content on Photoshop and uploading this content for our promotional platforms will add that professionalism aspect but also a visual base for us to look at our development process.

This is an example of a banner I made on Photoshop. The actual banners will look similar to this when developed and published.